OKRs demand good research. They demand good design. If you’re not conducting research with your customers, how can you possibly design features and products that will both help them and achieve the key results you’ve set?
Blog
OKRs can extend your startup’s runway
Posted on February 26, 2024.Startups get fewer attempts to build a successful product than big companies. Here's how to use OKRs to make those attempts more impactful.
Use OKRs to focus your release strategy
Posted on February 19, 2024.Our goal is to deliver value to our customers quickly and regularly. OKRs can help focus our release strategies to do just that. Here's how.
OKRs for Transformation Efforts
Posted on February 12, 2024.Transformation efforts need goals too. OKRs can be those goals but they need to focus on the right target audience. And they need an owner.
Prioritizing work with OKRs
Posted on February 5, 2024.Prioritizing product development work is as much art as it is science. A mix of OKRs, product discovery and guesswork can help. Here's how.
The connection between goals and customer centricity
Posted on January 29, 2024.How to tell which companies value design and research based on how they set their corporate goals.
What people say vs what they do
Posted on January 22, 2024.You can ask people to predict future behavior all you want but when the time comes they'll likely do something else. Here's what to do next.
OKRs and AI
Posted on January 15, 2024.AI is all the rage. So are OKRs. With companies dashing to integrate AI into their products, how does that align with their stated goals?
The Tyranny of Transparency
Posted on January 8, 2024.OKRs bring transparency to your organization that reveals where you were wrong. This is terrifying. How do we make it easier to value this?
Stop saying MVP
Posted on December 18, 2023.We've been using the phrase MVP for over a decade. It's long lost its true intent. Let's ditch it in favor of new language.