Blog

There’s no guarantee your product strategy will work. Here’s how to de-risk it.

Recently, a long-term client of mine sent me an email with the question below (scrubbed for anonymity) after we’d spent close to a year together building a set of objectives and key results (OKRs) for the entire organization along with, what I believed to be, a clear sense of how to at least start working … Continue reading There’s no guarantee your product strategy will work. Here’s how to de-risk it.

Metrics Mountain: A realistic visualisation of any customer lifecycle metrics

For as long as I've been working professionally the visual metaphor for moving customers through an experience has been The Funnel. The idea being that we have the most amount of people engaged at the beginning of an experience and as the experience goes on, fewer and fewer people are still participating in it. You've … Continue reading Metrics Mountain: A realistic visualisation of any customer lifecycle metrics

The top 10 rebuttals to: “Agile is great. But it won’t work here.”

At this point in its lifecycle, Agile is in the mass adoption phase. Whenever I’m in front of an audience or teaching a workshop and I ask, “How many of you work using Agile processes?” 100% of the hands in the room go up. The honest people in the room will still hold their hand … Continue reading The top 10 rebuttals to: “Agile is great. But it won’t work here.”