selena hadzibabic

Optimize your process for decision-making, not dogma

Just because it's part of The Process doesn't mean it's the best way to do things. Earlier this year I held a webinar panel with Sense & Respond Press author Randy Silver about his new book, What do we do now?. On that panel was my former colleague Selena Hadzibabic who, today, is the vice … Continue reading Optimize your process for decision-making, not dogma

There are infinite ways to solve your business problems. Which one is right?

The team works for multiple weeks, sometimes months. And we launch, fingers crossed, looking daily (sometimes hourly) to see if our predictions were correct. But the customers don’t come at the level we predicted, and the numbers don’t move quite in the directions we’d hoped.

What is an OKR? Here are the basics.

Objectives and Key Results. Ask around and you’ll hear a level of adoption across industries and domains similar to the big wave of Agile adoption in the late 00’s into the 10’s. For a 40 year old goal-setting framework, OKRs are having quite an impact on the business world. There are increasingly more books on … Continue reading What is an OKR? Here are the basics.