Author: Jeff Gothelf

  • OKRs and AI

    OKRs and AI

    AI is all the rage. So are OKRs. With companies dashing to integrate AI into their products, how does that…

  • The Tyranny of Transparency

    The Tyranny of Transparency

    OKRs bring transparency to your organization that reveals where you were wrong. This is terrifying. How do we make it…

  • Stop saying MVP

    Stop saying MVP

    We’ve been using the phrase MVP for over a decade. It’s long lost its true intent. Let’s ditch it in…

  • Ego killed the empowered product team

    Ego killed the empowered product team

    Everyone wants to build empowered product teams. There’s one huge obstacle in the way — your boss’s ego. Here’s how…

  • Use key result triggers to stay on top of progress

    Use key result triggers to stay on top of progress

    When do you act on new data? Using OKR thresholds to trigger a team response can help. Here’s how to…

  • Measuring what doesn’t matter

    Measuring what doesn’t matter

    We build on the shoulders of giants. That doesn’t mean those giants were flawless. Grove, Doerr and others gave us…

  • OKRs are hard. They’re supposed to be.

    OKRs are hard. They’re supposed to be.

    OKRs are a simple concept. That doesn’t mean they are easy to implement. Redefining your goals should have a big…

  • The Scariest Question in Product Development

    The Scariest Question in Product Development

    Everyone has great ideas. Those ideas show up at random moments. They risk derailing your initiative. Here’s how to avoid…

  • [VIDEO] How to design lightweight experiments

    [VIDEO] How to design lightweight experiments

    A short video walking through how to come up with lightweight experiment ideas from a business problem and solution hypothesis.

  • Everybody has a customer

    Everybody has a customer

    Expanding a bit on the idea that everyone makes something for another human to use and why that impacts the…