What does a complete cycle of planning and delivering on OKRs look like. Here's an example.
OKRs and User Story MappingPosted on April 24, 2023.
User story mapping is a powerful tool for coming up with timely, user-focused key results with your product development team.
Product managers are navigators of uncertaintyPosted on April 17, 2023.
Modern product managers are not in charge of the production line in the feature factory. They job is to navigate a product through the uncertainty of idea to production.
Case Study: How product management saved Fender guitarsPosted on March 13, 2023.
There are no short cuts to product success. This case study shows how Fender guitars used solid product management work to discover and define a winning, modern product strategy.
Talking to customers is not a waste of a developer’s timePosted on March 6, 2023.
Everyone should talk to customers. Most companies buy the idea. They also believe it's a waste of time with developers. Here's why they're wrong.
What’s the difference between a user outcome and a business outcome?Posted on February 6, 2023.
Outcomes are measures of behavior. Here's the difference between a business outcome and a user outcome and why it matters.
Everyone Must Talk to CustomersPosted on December 12, 2022.
Whether you’re a leader, engineer or someone else who isn’t usually associated with “getting to know the customer”, there's no excuse for not talking to your audience.
What are you trying to learn?Posted on December 5, 2022.
Doing customer interviews is great! Doing it with a clear sense of what you’re trying to learn is even better. Here’s why.
How to use time boxes to design experimentsPosted on October 24, 2022.
Running experiments in a corporate environment can be daunting. Here's one trick to help bring good ideas into perspective.
Outcomes are the success criteria for your hypothesesPosted on October 17, 2022.
If you're going to work with hypotheses you need clear success criteria. Outcomes provide the objective lens needed to determine our next steps.