Key results should be outcomes, measures of human behavior. Behavior is action oriented meaning your KR's should be verbs.
Talking to customers is not a waste of a developer’s time
Posted on March 6, 2023.Everyone should talk to customers. Most companies buy the idea. They also believe it's a waste of time with developers. Here's why they're wrong.
You can’t control your customers’ users
Posted on February 27, 2023.When working in B2B2C it can be tempting to set goals based on end user behavior. That's risky and may set you up to fail. Here's why.
Writing unambiguous objectives
Posted on February 20, 2023.OKRs should have an opinion. Without one, teams lack clear direction. Here's how to write unambiguous objective statements.
What’s the difference between a user outcome and a business outcome?
Posted on February 6, 2023.Outcomes are measures of behavior. Here's the difference between a business outcome and a user outcome and why it matters.
Why aren’t learning and experimentation corporate values?
Posted on January 30, 2023.Despite decades of advice and proof that building learning into our work improves results, organisations are still resistant. Why is that?
Strong opinions, loosely held
Posted on January 23, 2023.The key to reducing analysis paralysis and amplifying evidence-based decisions is knowing when to let an idea go.
OKR and Scrum
Posted on January 16, 2023.OKR require agility to succeed. The basics of Scrum provide the exact right scaffolding for this.
Declaring Goal Bankruptcy
Posted on January 9, 2023.Start the year by erasing all of your goals and do this instead.
How One Lawyer Learned To Love OKRs
Posted on December 26, 2022.Everyone makes a product. Everyone has customers. Even those who don't think they do. Here's a quick story about making that obvious.