Should “cost to serve” be an OKR?

Posted on September 18, 2023.

There are efficiency metrics in certain organizations that don’t fall neatly into the OKR template, “Who does what by how much?” If we’re setting goals for a team that manages these types of metrics, how do we reconcile that with measuring human behavior.

Who owns product discovery?

Posted on August 21, 2023.

How do we create a process where every role has customer access in an effective and sustainable way? Here are some thoughts.

UX Designers Should Write OKRs

Posted on August 14, 2023.

Don’t write your OKRs without involving a UX designer. They are the staunches advocate for customer behavior goals.

working in a group

OKRs for Service Businesses

Posted on July 31, 2023.

You can write objectives and key results for services businesses. Just make sure to focus on the right behaviours. Here is an example.

Always add numbers to your key results

Posted on July 17, 2023.

Quantifying your key results is not only critical to your success but it also tells you when you’re done. Why do teams avoid doing this then?

OKR Success Tip: The Quarterly Check-in

Posted on July 10, 2023.

Committing to a new way of working is risky. Reduce that risk by shortening the time between check-ins and course corrections. Here’s how.

cityscape during nighttime near body of water and sail boat

OKRs & B2B Companies

Posted on June 12, 2023.

B2B companies often struggle with OKRs because it's not clear whose behavior we want to change. Here's how to fix that.