Category: Lean UX
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Metrics Mountain: A realistic visualisation of any customer lifecycle metrics
For as long as I’ve been working professionally the visual metaphor for moving customers through an experience has been The…
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The Hypothesis Prioritization Canvas
How to prioritize your hypothesis so you know what to test first.
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The Lean UX Canvas
(Lean UX Canvas V2 is now live and a brand new video showing how to use the Lean UX Canvas…
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Agile vs Lean vs Design Thinking
There’s an unforgettable scene in my favorite movie, Goodfellas, where Joe Pesci, Robert DeNiro and Ray Liotta pay a late…
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Leaving Neo
Yesterday was my last day at Neo Innovation. In the last 3+ years my colleagues and I worked to build…
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Lean UX in the Enterprise
I’ve spent the past 5 years speaking, teaching, coaching and working with teams aspiring to bring a customer-centric point of…
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Agile is not a substitution for vision
In his blog post from 2011, Mike Cottmeyer, an agile consultant and coach, listed off the 13 most common…
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The biggest mistake in product discovery: missing the value
In 2010 we visited Ireland for the first time. My wife and I made Galway our first stop. This was…
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Agile doesn’t have a brain
My friend Bill Scott once said at a conference, “Agile doesn’t have a brain.” What he meant by that…
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Clients don’t want to buy experiments
When Josh Seiden, Giff Constable and I first launched Proof (now Neo NYC) we had a vision for a studio…