Author: Jeff Gothelf
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How a 60,000 person company scaled their OKRs
Here are 3 takeaways from a case study on a large telco’s implementation of OKRs at scale.
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How I got fired for offering to improve a product
Despite your best intentions, some stakeholders and clients just won’t want to hear how you might improve on their ideas.…
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How I convinced a leadership team to implement Lean UX
Here are 3 simple steps I used to overcome the objections of a leadership team at a financial services company…
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Can you solve for the business without solving for customers?
Solving for the business means solving for the customer. Every time. Here’s why a customer-centric approach always works.
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Is Agile over?
Agile has been the top business management process for over 20 years. Lately disenchantment with it has grown, Is Agile…
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In defense of vanity metrics
We’ve been told for 15 years that vanity metrics are bad. They aren’t. Here are two good examples of vanity…
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![[VIDEO] What is an OKR?](https://jeffgothelf.com/wp-content/uploads/2024/06/Black-Blue-Aesthetic-Typography-Song-Cover-Music-Youtube-Thumbnail.png)
[VIDEO] What is an OKR?
A short video describing what an OKR is and breaking it down into objectives and key results with a clear…
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Connecting Lean UX, Sense & Respond, and OKRs: A Customer-Centric Journey
How the books Lean UX, Sense & Respond and Who does what by how much? connect to each other and…
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B2B Customers are Humans Too!
We’re quick to generalize our B2B clients as one entity. In reality there are many humans in your B2B value…
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Aligning, Not Cascading, OKRs with an OKR Lineage
Cascading OKRs is an anti-pattern to be avoided in large scale OKR implementations. Here’s what to do instead.