Category: lean startup
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Who owns product discovery?
How do we create a process where every role has customer access in an effective and sustainable way? Here are…
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Framework names don’t have to have baggage
The names of our processes can sometimes be the thing that keeps adoption low. Here’s a way to rethink that.
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Process Experiments
How to use product thinking to de-risk your agile implementation.
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What’s the difference between a user outcome and a business outcome?
Outcomes are measures of behavior. Here’s the difference between a business outcome and a user outcome and why it matters.
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Why aren’t learning and experimentation corporate values?
Despite decades of advice and proof that building learning into our work improves results, organisations are still resistant. Why is…
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Strong opinions, loosely held
The key to reducing analysis paralysis and amplifying evidence-based decisions is knowing when to let an idea go.
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Everyone Must Talk to Customers
Whether you’re a leader, engineer or someone else who isn’t usually associated with “getting to know the customer”, there’s no…
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What are you trying to learn?
Doing customer interviews is great! Doing it with a clear sense of what you’re trying to learn is even better.…
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How to use time boxes to design experiments
Running experiments in a corporate environment can be daunting. Here’s one trick to help bring good ideas into perspective.
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Business Problem Statements vs Opportunity Statements
Defining your work is crucial to creativity, innovation and agility. Here are two templates to help your team do that.