Author: Jeff Gothelf
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AI Rewards Being Wrong Faster. Your Organization Doesn’t.
AI is exponentially accelerating learning. Your company isn’t interested in that insight. Here’s how to deal with that.
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You Can Quantify Cost. Here Are Four Ways to Measure Judgment.
AI made building cheap. Judgment is the new differentiator. Here’s a 4-part rubric to make product taste visible, scorable, and…
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Storytelling: An AI era survival skill for product managers
AI commoditized PM outputs. The new edge: storytelling that makes a room feel your work comes from real expertise, evidence,…
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AI Made Relationships, Not Features, the Last Defensible Advantage
AI commoditized features. The last defensible moat is the relationship you build with customers — through history, context, trust, and…
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AI rewards provisional decisions, not perfect ones
More than ever, AI now makes ship fast, learn fast the only way to survive in the market — even…
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Technical systems will continue to succumb to culture
Just because we give people the ability to use AI tools doesn’t mean they’re interested or motivated in doing 10x…
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From debate to demonstration
Our debates used to argue over direction, now we can use those same conversations to decide what we need to…
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Confusing artifact quality with certainty
AI can help us produce beautiful output fast! That doesn’t mean it’s a high-quality output. Experiments build validity into our…
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In an AI World, Permission Is the Slowest Bottleneck
We sought permission to reduce the risk of building the wrong thing because being wrong was expensive. That’s no longer…
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AI Made Execution Cheap. That Changes What “Good Work” Looks Like.
Risk and cost of software development no longer carry the weight they used to. The real differentiator now is product…