Tag: Product Discovery
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The OKR Cycle
What does a complete cycle of planning and delivering on OKRs look like. Here’s an example.
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OKRs and User Story Mapping
User story mapping is a powerful tool for coming up with timely, user-focused key results with your product development team.
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Product managers are navigators of uncertainty
Modern product managers are not in charge of the production line in the feature factory. They job is to navigate…
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Case Study: How product management saved Fender guitars
There are no short cuts to product success. This case study shows how Fender guitars used solid product management work…
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Talking to customers is not a waste of a developer’s time
Everyone should talk to customers. Most companies buy the idea. They also believe it’s a waste of time with developers.…
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What’s the difference between a user outcome and a business outcome?
Outcomes are measures of behavior. Here’s the difference between a business outcome and a user outcome and why it matters.
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Everyone Must Talk to Customers
Whether you’re a leader, engineer or someone else who isn’t usually associated with “getting to know the customer”, there’s no…
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What are you trying to learn?
Doing customer interviews is great! Doing it with a clear sense of what you’re trying to learn is even better.…
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How to use time boxes to design experiments
Running experiments in a corporate environment can be daunting. Here’s one trick to help bring good ideas into perspective.
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Outcomes are the success criteria for your hypotheses
If you’re going to work with hypotheses you need clear success criteria. Outcomes provide the objective lens needed to determine…