There are infinite ways to solve your business problems. Which one is right?

The team works for multiple weeks, sometimes months. And we launch, fingers crossed, looking daily (sometimes hourly) to see if our predictions were correct. But the customers don’t come at the level we predicted, and the numbers don’t move quite in the directions we’d hoped.

Metrics Mountain: A realistic visualisation of any customer lifecycle metrics

For as long as I've been working professionally the visual metaphor for moving customers through an experience has been The Funnel. The idea being that we have the most amount of people engaged at the beginning of an experience and as the experience goes on, fewer and fewer people are still participating in it. You've … Continue reading Metrics Mountain: A realistic visualisation of any customer lifecycle metrics

The Lean UX Canvas

(Lean UX Canvas V2 is now live) In most of my work these days I don't often use an official canvas. I prefer to pick and choose the assumptions that can be found on the Business Model Canvas, Lean Canvas and others as appropriate for the client, project or initiative I'm working on and weave them together … Continue reading The Lean UX Canvas

Agile vs Lean vs Design Thinking

There’s an unforgettable scene in my favorite movie, Goodfellas, where Joe Pesci, Robert DeNiro and Ray Liotta pay a late night visit to Pesci’s mom. Despite their best efforts to leave quickly she invites them to eat something. During the late-night meal, they discuss a painting in her kitchen. The painting is of a man … Continue reading Agile vs Lean vs Design Thinking

Lean UX in the Enterprise

I've spent the past 5 years speaking, teaching, coaching and working with teams aspiring to bring a customer-centric point of view to their product development processes. Some have seen great success. Some, despite strong desire and a willingness to adapt have struggled. The challenges the successful teams have overcome have rarely been tactical ones. They've … Continue reading Lean UX in the Enterprise

There is no such thing as a killer feature

The other night we had reason to celebrate. Something we'd been waiting on for 2 years had finally come through. We'd worked hard and it paid off. My wife suggested we go out to a steak dinner. Forgetting for a second that I don't eat beef (hey, there's always the "surf" half of "surf n … Continue reading There is no such thing as a killer feature