Call Their Baby Ugly and 4 Other Tips for Designing with CEO’s

CEO’s can be a tough group to design for – after all, it’s their vision with which you are now entrusted. I've been fortunate enough throughout my career to work closely with several CEO's. From fledgling ideas to high-growth companies like TheLadders (where I’m the Director of User Experience), I’ve whiteboarded, wireframed and prototyped my … Continue reading Call Their Baby Ugly and 4 Other Tips for Designing with CEO’s

Gut Instincts

Much is said about education, experience and domain knowledge when discussing the potential quality of a design.  If the designer has the right degrees, a solid cross-section of experience and deep industry knowledge the assumption is that the design will be great. There's a fourth component though: gut. What is gut? It's talent, emotion, intuition, … Continue reading Gut Instincts

The Case for a Designer in Residence

Design is one of the key differentiators in the success of a start-up. It’s been exemplified in success stories like Mint.com, Gilt Group’s end-to-end aesthetic and experience and even larger successes such as Facebook’s clean and constrained interface trouncing MySpace’s DIY interface approach. Yet, founding teams rarely include designers and in a lot of cases … Continue reading The Case for a Designer in Residence