The Truth Curve

Posted on September 12, 2022.

As we experiment we learn and through that learning we earn the right to invest more in our ideas. The Truth Curve makes that obvious.

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The Scariest Design Review of My Life

Posted on March 28, 2022.

No designer should ever have to fear reviewing their work with a stakeholder. Here's one story of how it happened to me and what I learned.

Why are you working on that?

Posted on February 21, 2022.

Shared purpose and alignment come from a broad understanding of strategy. Here’s how to help your teams know why they are doing their work.