“What are you going to do this weekend?” “I’m going to hang out in the Financial District with a bunch of folks from various disciplines and locations to discuss the intersection of Agile and User Experience.” “All weekend? Um, that sounds like fun.” As it turns out, it was a lot more than fun. More … Continue reading Why I spent my weekend talking Agile and User Experience
The Secret Weapon of UX: Copywriting
I recently finished reading Influence by Robert Cialdini. It's a 20+ year old book that details core tenets of persuasion in human psychology, how they work, why they work and how to "defend" against them. It was a fascinating read and one that made me completely rethink the way I design experiences and even approach … Continue reading The Secret Weapon of UX: Copywriting
Informing or Influencing?
Recently, a point of view was brought to my attention that the vast majority of the contributions of user experience generally inform the product development process but don't necessarily influence it. The differentiation was stark - informing the UX meant that the product was being shaped by others while we (UX Design) helped mold it into … Continue reading Informing or Influencing?