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headshots of jeff from 2012 and form 2022

10 Lessons from 10 Years of Entrepreneurship

Posted on January 10, 2022.

My entrepreneurship journey has been different than many others'. Here are 10 things I've learned in the last 10 years.

Customer value and business value are the same thing

Posted on October 25, 2021.

Successful businesses know that making the customer happy is their only concern. Here's why.

Why you should build equity…in yourself

Posted on July 19, 2021.

Every second you spend sharing your expertise you’re building equity in yourself and laying the foundation to becoming Forever Employable.

3 ways writing online makes you forever employable

Posted on May 31, 2021.

Online writing can change the flow of your career, attracting opportunities to you continuously. Here are 3 reasons why.

Picasso napkin sketch

Get paid what you’re worth: 2 simple tips from Pablo Picasso

Posted on May 3, 2021.

Pablo Picasso had the right idea when it came to pricing his work. Here's what you can learn from him.

Los cinco pasos de Forever Employable (empleable para siempre)

Posted on March 14, 2021.

Los cinco pasos para convertiros empleables para siempre. Forever Employable.

Overcoming impostor syndrome to build your online presence

Posted on March 1, 2021.

Impostor syndrome never goes away. Here's how to mitigate it.

How I built a professional community to grow my business

Posted on January 11, 2021.

Finding the right community to help grow your career isn’t always easy. Sometimes the better path is to build your own community. Here’s how I did it.

Katie Saindon, David O'Malley and Jeff Gothelf with a shared screen showing their forever employable assumptions

Forever Employable Webinar: Lessons learned with Katie Saindon and David O’Malley

Posted on November 23, 2020.

Katie Saindon and David O'Malley took the ideas in Forever Employable and put them into action immediately.

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Forever Employable Webinar: Storytelling as a competitive advantage with Bill Smartt, elite speaking coach

Posted on November 18, 2020.

Elite speaking coach Bill Smartt and I spend an hour discussing how to tell a compelling story, even from your home office.

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Blog

  • 3 Steps to Telling A Compelling Story
  • Key results should be verbs, not nouns
  • Case Study: How product management saved Fender guitars
  • Talking to customers is not a waste of a developer’s time
  • You can’t control your customers’ users
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